Franz von Holzhausen Talks Tesla Model 3’s Award-Winning Design & Minimalism
“Franz von Holzhausen Talks Tesla Model 3’s Award-Winning Design & Minimalism”: Automobile magazine recently awarded the Tesla Model 3, “2018 Design of the Year,” calling the car “simple and straightforward, perfectly proportioned with minimal external detail.” The magazine continues: “Everything was made with unmistakable good taste. … We have the impression that the simplicity studied both inside and out will allow the car to age extremely well, which in 10 years will still look contemporary and beautifully discreet. ”
Vehicle’s Robert Cumberford sat down with Tesla’s primary organizer, Franz von Holzhausen, to take in additional about his approach to manage the layout of Tesla’s most present auto. It is reported that, “Von Holzhausen, an American born despite his name with Teutonic sonority, has deep experience in the industry, having created the Pontiac Solstice and led the design of Mazda in California before being pursued by Musk by Tesla.”
“Franz von Holzhausen Talks Tesla”: Von Holzhausen explained the summary of the design of the Tesla Model 3: “It was essentially customer oriented. They saw the Model S as an awesome auto, however there was a want for something 10 to 20 percent littler. … We thought the cost of $ 35,000 would work. We needed five seats in addition to inside space and keep the outline of fastback.”
“Franz von Holzhausen”: Von Holzhausen describes the attributes that Model 3 shares with his siblings, Model S and X: “For example, we knew that the built-in doorknobs were important, but we simplified the mechanism so they are not that expensive. We have maintained good aerodynamics for range as well to make the car sporty. It’s not silly, just clean and sportive.
“Franz von Holzhausen Talks Tesla Model 3’s Award”: Von Holzhausen also explains the logic behind some of the design choices of Model 3: “To maintain the fastback profile, we eliminate the lift platform and use a normal trunklid. To keep a profile faster, we moved the structure forward to ensure that all [head impact criteria] were met. The huge backdrop illumination is something we had involvement with on the Model X windshield.”
“Franz von Holzhausen Talks Tesla Model 3’s Award- Design & Minimalism”: Von Holzhausen explains why the design team decided to completely eliminate the front grille: “That took time. We made the first cars less distinct from rivals, but gradually we came to this solution of how to maintain a premium sport more friendly and happy than luxury S. We changed that car too, modifying from 200 to 300 pieces when S was restyled without the painted ‘shield’. “